Dr. Swindell Lecture

A broadcast journalism professor lectured to the JMC 201 class about broadcast news this morning.

Dr. Chris Swindell said that broadcast news is a skill that needs to be learned by all of the different journalism majors at Marshall. He also said that it is important to be well rounded in your skills. Many print journalism majors are now having to do work in broadcasting, and he told the class a couple different factors that define broadcast news.

Swindell said that broadcast news is, "Written for the ear, not for the eye, written in little bits rather than big facts, written how we talk and is conversational, and it is the dominant means by which we get news."

The professor also spoke to the students about retrieving good quotes and soundbites. He told the class that a good quote or soundbite can make your story great. He also encouraged the class to keep working to achieve their goals.